Best Sportsbook Bonuses July 2017

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How to Evaluate Sportsbook Bonus Deals + The Best Bonuses at Sportsbooks in July '17

Matched deposit bonuses, free bets and other special promos are available at every sportsbook online.

Unfortunately, the terms and conditions and fact that these bonuses are all arranged slightly differently makes them very difficult to accurately compare.

That is where this page comes in.

Instead of just listing the latest sportsbook bonuses for your geo and letting you take pot luck. I have provided an explanation as to how these bonuses work, which will let you make smarter choices whenever you are faced with a choice of 2 or more bonuses.

Of course, you might want to skip all that stuff and just see the easiest to clear or biggest current offers for this month. Those are in the table right below – after that I get into the nitty-gritty of how sportsbook bonuses really work!

BEST EUROPEAN SPORTSBOOK BONUSES July 2017
Titan Bet Bonuses July 2017
  • €10 in free bets to use however you want!
  • Free daily €5 bet (10% of bets staked) + €10 mobile betting deal
  • Long list of promotions focused on major sport events + top-rated betting interface
Play NowReview
Ladbrokes Sports Bonuses
  • Free welcome bet up to £50 (code = F50) matched to your first bet
  • Money back on accumulators if 1 team out of 5 lets you down (up to £25)
  • Double odds first goalscorer, daily bet bundles and cashout betting deals too
Play NowReview
Unibet Sports Bonuses
  • 50% Refund on your first bet (up to £15)
  • 90+ Feature, gives cashback when result changes at 90 minutes or over in football
  • Watch live sports, in-play markets and a long list of promotions and extra offers Visit / Review
Play NowReview
BEST UK SPORTSBOOK BONUSES July 2017
Titan Bet Bonus 2017
  • Place 5 bets of £5 (at evens or better) and get a free £25 bet
  • Great list of promotions (10% boost offers + £10 bet deal for Virtual Sports)
  • Top-rated interface, plenty of cross-over offers too
Play NowReview
Ladbrokes Sports Bonus 2017
  • Free welcome bet up to £50 (code = F50) matched to your first bet
  • Money back on accumulators if 1 team out of 5 lets you down (up to £25)
  • Double odds first goalscorer, daily bet bundles and cashout betting deals too
Play NowReview
Unibet Sports Bonus 2017
  • 50% Refund on your first bet (up to £15)
  • 90+ Feature, gives cashback when result changes at 90 minutes or over in football
  • Watch live sports, in-play markets and a long list of promotions and extra offers Visit / Review
Play NowReview
BEST US SPORTSBOOK BONUSES July 2017
BetOnline Sportsbetting Bonus 2017
  • 25% Welcome bonus up to $1000 with a 6x rollover
  • 25% Lifetime bonus guarantee, for every deposit made
  • Promos for live betting ($25 offer) and mobile betting ($50 offer) too.
Play NowReview
Bovada Sportsbetting Bonus 2017
  • 50% Welcome bonus up to $250 with only a 5x rollover requirement
  • Famously good for promos linked to the major sports events
  • Reduced juice lines and wide coverage of college sports / international sports too
Play NowReview
Intertops Betting Bonus 2017
  • $200 Welcome bonus (code ROOKIE200)
  • $1000 Parlay contest for the biggest parlay win!
  • 3x$50 Free Bets (Facebook tie-in) + many other offers for different sports
Play NowReview

How to Compare Welcome Bonuses (+ a word about lifetime value!)

I’ll start with some simple examples, and then factor in some of the important differences to look out for.

Lets say you have narrowed your search to 2 sportsbooks, each of them offering a 50% bonus which is matched to your first deposit. What decides which is the best bonus deal?

3 things to look out for before you go any further:

  • What is the bet-through or wagering requirement for each bonus?

  • How long do you have to clear complete these requirements?

  • Are there any rules or restrictions on what types of bet count towards your wager through?

Bet through / Wagering Requirements

This number is a multiple of your deposit and the bonus, and shows how many bets you need to make before your bonus is available to withdraw. There are big variations in these requirements, ranging from around 6 times the amount to more than 20 times.

For example, you deposit $200 at a bookmaker and receive a 50% bonus with a 10x wagering requirement. This means you will need to bet $200+$100 x 10 = $3000 before you can withdraw your bonus. How easy this is depends on how frequently you bet.

Time to Complete?

While it might be easy to meet the bet-through requirements over the course of a season, going so quickly can be a challenge that many bettors would not enjoy. For example if a bonus is only valid for 30 days, then you might well be better off taking a free bet instead. You will find a lot of bonuses in the 60 to 90 day range.

Rules and Restrictions

Free Bet Welcome Bonuses July 2017

This is worth checking when you first compare bonuses. Many bookmakers will have restrictions on betting on big favorites, with some even specifying that all bets must be even money (+100) or over to count towards your bet through. It is those who insist on bets above 2/1 (+ need this number) that you need to watch out for. This is tough ask at the best of times, when combined with a 10x wager-through requirement it can be extremely difficult.

Free Bet Welcome Bonuses

The other common type of welcome bonus is a free bet. These usually require a minimum deposit, then award you a bet of equal or lower value. For example, deposit £25 and get a free bet worth £25. If your bet loses, well, better luck next time! If your bet does win then you’ll need to be aware of what terms and conditions the bookmaker attaches.

Usually, you will only get the winning amount credited, with the stake returning to the sportsbook. For example, if you used your £25 bet in a tennis match and win at even money, your account will be credited with just £25 – and not £50 (stake + returns).

You will then have to bet your new money though a number of times before it can be withdrawn. This can be less than the deposit bonuses (since only the free bet amount needs to be bet, and not your deposit + the amount won).

Again, you will often find restrictions on the odds you can take, or the types of bet that are valid for your free bets. These offers can be very profitable, and are often tied in with the major events like the Superbowl or Champions League soccer matches.

Other Types of Sportsbook New Player Bonus

You’ll find several common themes in welcome bonuses beyond the simple deposit match of free bet offers. Most common is a no-lose bet. Here you place a wager (usually a single bet on a specific match) and will get your money back if you pick the wrong outcome. Of course, there is nothing to stop you taking advantage of this by backing the opposite outcomes elsewhere…

You might also short term boosts to your winnings – for example 10% on top of any wins on your first few bets or for a specific sporting event. Offers which involve the other types of gambling that sportsbooks offer are also common. Why not take that $10 and try your luck at the live dealer casino for example.

Titan Bet are giving the old sports betting brands some real trouble. This very slick site offers top rated odds; a huge range of bets and a constant list of promotions (really, check the latest before you bet elsewhere!). Titan Bet are my go-to betting site, you’ll quickly find out why once you see www.titanbet.com for yourself!

The old ‘high street bookie’ dinosaurs are losing ground to a new generation of online sports betting sites. Titan Bet UK is my personal go-to for the best odds, best promos and very slick interface. You’ll get a £25 free bet to start you off, though their list of promos the main reason to check them out – see this for yourself at www.titanbet.co.uk now!

There are a lot of good reasons why Bovada are the number #1 US friendly sportsbook. This site offer a huge range of bets (particularly when it comes to the bigger games), competitive lines and easy deposits. The killer reason is the promos – you’ll find their list of offers for regular bettors unrivalled anywhere online. Check out www.bovada.lv to see the latest deals for yourself!

The Most Important Benefits of all – Ongoing Rewards

Comparing Betting Bonuses OnlineSo far, I have focused on the welcome bonuses. What you will find is that the ongoing offers and promotions are much more important to your long term betting bankroll once you find a sportsbook you are happy with.

This is not just a small difference either, those ongoing rewards could be 90% or more of the benefits you’ll receive, even if you only stick around for a couple of years.

Of course, this leads to a separate question:

How do I compare the ongoing rewards offered by different sportsbooks?

This starts before you join a new site, and involves finding out whether they have a long list of promotions and specials – showing that they look after their regular bettors.

There are many different types of promotion, though the most common involve extra bets or money back on different sporting events. For example, a free £ / $20 bet if you place 3 equal sized bets on the weekend’s NLF schedule (for example). Some of these will involve money back when there is a certain outcome – a soccer bet which returns your stake when there are no goals (or when your bet loses in the 88th minute+ are common examples).

What you are looking out for is how regularly your bankroll will be topped up with these specials.

You should also look out for incentives to try mobile betting, in-play (live) betting or cross-over promos to other areas of gambling such as Virtual Sports, casino or (where this is separate) a racebook.

US Racebooks usually have rebates on losing bets on a weekly basis. These will range from a few percent to as much as 7%. While the amounts might seem small, at the end of the year these margins are exactly what big profits are made from!

Reload Bonuses

We all hope to deposit only once, and build from there – though the reality is that anyone can hit a bad run on occasion. Reload bonuses work in the same way as the welcome offers, with a percentage match to your deposit amount, plus a wager through requirement. Many sportsbooks offer these as part of special promotions, and will e-mail you with offers if you are inactive for a while (there are opportunities here if you have the patience and accounts at several bookmakers!).

One sportsbook which deserves a separate mention when it comes to reload bonuses is BetOnline. This book offer a lifetime 25% bonus on every deposit you make – see www.betonline.ag for the details.

Ongoing offers are more important than you might think – while the format will vary widely, you should look for those bookies that try hard to keep their current bettors engaged. If your current sportsbook will not, then it is time to find one that will!

BEST EUROPEAN SPORTSBOOK BONUSES July 2017
Titan Bet Bonuses
  • €10 in free bets to use however you want!
  • Free daily €5 bet (10% of bets staked) + €10 mobile betting deal
  • Long list of promotions focused on major sport events + top-rated betting interface
Play NowReview
Ladbrokes Sports Bonuses
  • Free welcome bet up to £50 (code = F50) matched to your first bet
  • Money back on accumulators if 1 team out of 5 lets you down (up to £25)
  • Double odds first goalscorer, daily bet bundles and cashout betting deals too
Play NowReview
Unibet Sports Bonuses
  • 50% Refund on your first bet (up to £15)
  • 90+ Feature, gives cashback when result changes at 90 minutes or over in football
  • Watch live sports, in-play markets and a long list of promotions and extra offers Visit / Review
Play NowReview
BEST UK SPORTSBOOK BONUSES July 2017
Titan Bet Bonus 2017
  • Place 5 bets of £5 (at evens or better) and get a free £25 bet
  • Great list of promotions (10% boost offers + £10 bet deal for Virtual Sports)
  • Top-rated interface, plenty of cross-over offers too
Play NowReview
Ladbrokes Sports Bonus 2017
  • Free welcome bet up to £50 (code = F50) matched to your first bet
  • Money back on accumulators if 1 team out of 5 lets you down (up to £25)
  • Double odds first goalscorer, daily bet bundles and cashout betting deals too
Play NowReview
Unibet Sports Bonus 2017
  • 50% Refund on your first bet (up to £15)
  • 90+ Feature, gives cashback when result changes at 90 minutes or over in football
  • Watch live sports, in-play markets and a long list of promotions and extra offers Visit / Review
Play NowReview
BEST US SPORTSBOOK BONUSES July 2017
BetOnline Sportsbetting Bonus 2017
  • 25% Welcome bonus up to $1000 with a 6x rollover
  • 25% Lifetime bonus guarantee, for every deposit made
  • Promos for live betting ($25 offer) and mobile betting ($50 offer) too.
Play NowReview
Bovada Sportsbetting Bonus 2017
  • 50% Welcome bonus up to $250 with only a 5x rollover requirement
  • Famously good for promos linked to the major sports events
  • Reduced juice lines and wide coverage of college sports / international sports too
Play NowReview
Intertops Betting Bonus 2017
  • $200 Welcome bonus (code ROOKIE200)
  • $1000 Parlay contest for the biggest parlay win!
  • 3x$50 Free Bets (Facebook tie-in) + many other offers for different sports
Play NowReview

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